1. Data Collection
    1. General

      The following sections cover the specifics of both groups from which data is collected: website Visitors (to any ATLAS Live Tracking website, mobile app or service) and Direct Interactions.

    2. Website Visitors

      If you are a Visitor to our website only, then this section is relevant for you. By visiting this website, you consent to the collection and use of your Personal Data as described in our Privacy Policy. If you do not agree with the terms set out herein, please do not visit this website. If required by applicable law, we will seek your explicit consent to process Personal Data collected on this website or volunteered by you. ATLAS may collect, record and analyse information of Visitors to its website. We may record your IP address and use cookies. ATLAS may add information collected by way of pageview activity. Furthermore, ATLAS may collect and process any Personal Data that you volunteer to us in our website’s forms, such as when you register for events, sign up for information and newsletters or make an enquiry. If you provide ATLAS with your social media details, ATLAS may retrieve publicly available information about you from social media. Such Personal Data may comprise your IP address, first and last name, your postal and email address, your telephone number, sex, as well as information as to the type of relationship that exists between ATLAS and yourself.

      ATLAS gathers data about visits to the website, including numbers of Visitors and visits, Geo-location data, length of time spent on the site, pages clicked on or where Visitors have come.

      1. Purpose of processing personal data

        ATLAS uses the collected data to communicate with Visitors, and to improve its website by analysing how Visitors navigate to, through, and away from, its website.

      2. Sharing personal data

        ATLAS does not sell personal information to any third parties Should we need to share your information with organisations we will comply with the requirements of the General Data Protection Regulation (GDPR) on data sharing.

      3. Cookies

        Cookies are small pieces of information sent by a website to a Visitor’s hard disk. Cookies cannot be used to run programs or deliver viruses to your computer. By continuing to visit the website, you agree to the placement of cookies on your device. If you choose not to accept our cookies, we cannot guarantee that your experience will be as fulfilling as it would otherwise be. The use of cookies is widespread and benefits the surfer. For further information, see our Cookie Policy.

      4. Links to other sites

        Please be aware that while visiting our site, Visitors can follow links to other sites that are beyond our sphere of influence. ATLAS is not responsible for the content or privacy policy of these other sites.

  2. Data Use

    ATLAS will use your personal data: When you register for an ATLAS Service, as set out in the ATLAS Privacy Policy. When it is necessary for our legitimate interests, and your interests and fundamental rights do not override those interests. When we are required to comply with a legal or regulatory obligation.

    1. Why we collect and use your personal data (the legal basis)

      We require this information as a fundamental part of the Service provided by ATLAS, and including the following reasons: to understand your needs as a user and provide you with a better service Internal record keeping
      We may periodically contact you about new products or ideas which we think you may find interesting.

    2. How we share your personal information

      ATLAS does not sell personal information to any third party. Should we need to share your information with organisations we will comply with the requirements of the General Data Protection Regulation (GDPR) on data sharing.

  3. Security

    We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect.

    1. Transfer of your personal information to other countries

      We may need to transfer your personal information to countries outside the European Economic Area (EEA) or to an international element of ATLAS from time to time. Where we transfer your personal information outside the EEA, we will ensure that adequate safeguards are used to secure the data.

  4. Your rights to your personal information

    You have the following rights to your information:
    Right to be informed about the collection and use of your personal data
    Right to access your personal data
    Right to have inaccurate personal data rectified, or completed if it is incomplete
    Right to have personal data erased ‘the right to be forgotten’
    Right to request the restriction or suppression of your personal data
    Right to have your personal data transmitted in a structured, commonly used and machine-readable format via a secure method.
    Right to object to the processing of your personal data in certain circumstances.

    1. Retention and deletion

      ATLAS will keep your personal information for no longer than necessary, taking into account the following:
      The reasons why we are processing your personal information, for example, if we need to keep it to fulfil a contract / project
      Whether the law requires us to continue to process your personal information, for example, if a law says we have to keep records
      Whether we have a business reason to continue to process your personal information
      For more information on how long personal data is retained, please contact ATLAS’ Data Protection Officer.

  5. Acceptance of these conditions

    We assume that all Visitors to our website, and all those who directly interact with ATLAS via one of the aforementioned channels, have carefully read this document and agree to its contents. If someone does not agree with this privacy policy, they should refrain from using our website and should not provide ATLAS with any personal data. We reserve the right to change our privacy policy as necessary. Continued use of the ATLAS website and continued communication with ATLAS after having been informed of any such changes to these conditions implies acceptance of the revised privacy policy.

    Contact Us
    If you have any questions or concerns regarding ATLAS’ use of cookies, please contact our Data Protection Officer:

    Data Protection Officer
    ATLAS Live Tracking
    Labman Automation
    Seamer Hill
    TS9 5NQ

About Us

ATLAS Live Tracking is a provider of innovative technology solutions for professional race timing companies and race organisers. This includes both hardware and software systems for live timing & GPS tracking. Built by engineers and athletes together.

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Our Contacts

Labman Automation, Seamer Hill,
Stokesley, North Yorshire. TS9 5NQ

+44 (0) 1642 710580
+33 (0) 6 95 89 57 75